Web Article. Magazine Polybag Opportunities are a Great Way to Distribute Oversized Advertising Materials Echo Media V3 Print Media Experts

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Magazine Polybag Opportunities are a Great Way to Distribute Oversized Advertising Materials 08/16/2004

Many traditional media vehicles can not accommodate CDs or product samples. Advertisers that have run into the challenge of distribution of oversized or “difficult to insert” materials should consider polybagged magazine onserts (or inserts into polybagged magazines) as an option. The benefits of this channel in addition to the acceptance of odd-sized inserts are: name list mailings, a subscriber-based audience and a defined demographic.

Target Tags: Oversized Insert and Sample Channel

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