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Reach 200,000 Culinary Enthusiasts with The Country Kitchen Resource Pack 06/02/2003
The Country Kitchen Resource Pack targets the direct mail-buying culinary enthusiast. Mailing directly to the homes of 200,000 food aficionados, this pack pin-points consumers who cook for their families regularly and entertain frequently. This pack also reaches ideal prospects for the purchase of kitchenware, cookware, gourmet foods, tableware, cookbooks and cooking magazines, as well as health-related products, house wares, gardening supplies, decorating items, patio accessories, book and gifts. Additional demographics include: 90% are female, average age is 48, $56,000 is the median household income, 84% are homeowners, 65% use the Internet.
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