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Improvements Catalog Inserts

Improvements Catalog mail order buyers purchase top of the line do-it-yourself products for around the home, patio, and yard to improve their quality of life. Included are many unique and hard to find products - many available only by mail order. 85% of Improvements Catalog customers are homeowners.

Circulation

Category:Catalog Inserts
Delivery:Direct Mail
Paid/Free:Unassigned
Annual:28,204,200
Avg Circ:2,350,350
Frequency:12 X Year
Buy by:National
Name List Mailing:   Yes
Broadcast Mailing:   No

Demographics

Average Income:$75,000
Average Age:55 - 60
Percent Female:70%

Schedule

12/01/20152,350,350
11/01/20152,350,350
10/01/20152,350,350
09/01/20152,350,350
08/01/20152,350,350
07/01/20152,350,350
06/01/20152,350,350
05/01/20152,350,350
04/01/20152,350,350
03/01/20152,350,350
02/01/20152,350,350
01/01/20152,350,350