The South Bend Tribune serves a dynamic marketplace. Located 90 miles east of Chicago, it is the second largest market in Indiana. The heart of the South Bend market is St. Joseph County, home of Notre Dame University. The South Bend market is nicknamed "Michiana" to reflect the proximity to the Michigan State Line. The South Bend Tribune is in the South Bend - Elkhart, IN DMA. The South Bend Tribune offers ROP and insert advertising opportunities in its daily and Sunday circulation. This paper also offers total market coverage (TMC) through a non-subscriber distribution. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.Average number of inserts in Sunday paper 38-40.