The Daily Record serves Morris County, News Jersey, one of the wealthiest counties in the nation. The Average household income is nearly $112,000, almost twice the average of $64,338. The median property value is $267,382, more than twice the U.S. median of $123,940. Some 39% percent of residents have achieved college level or above.The retail consumer buying potential of the market exceeds $11.73 billion. Morris County is part of the New York DMA, and is located 45 miles west of New York City. The Daily Record reaches more than 136,000 adults daily and more than 143,200 on Sunday.Morristown also offers a twice-weekly, full color NASCAR page during the racing season. This page comes out on Tuesday and Friday. The Morristown Daily Record is in the New York, NY DMA. The Morristown Daily Record offers ROP and insert advertising opportunities in its daily and Sunday circulation. This paper also offers total market coverage (TMC) through a non-subscriber distribution. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.